Put a smile on your baby’s tum

As a parent, life doesn’t stop. And if lockdown has taught us anything – being a parent equals busy at a whole different level! It also highlighted the fact that we have tiny human eating machines ready to pounce at every opportunity!

Countdown understands what it’s like to be a busy parent and sometimes you need a convenient, go-to option you can trust for your little ones! So, if you’re a parent on the hunt for a hassle-free, no fuss option, Countdown have launched Smiling Tums – a range of baby food for on-the-go parents with an emphasis on affordability and ease.

Smiling Tums baby food has no added sugar across the range. The range is naturally sweetened with fruit and veggies, and packed into convenient BPA-free pouches. Your bub will love it, and you’ll love it knowing it contains no added sugar. Smiling Tums has eight tasty flavours that are suitable for babies from six months old. Look for the Smiling Tums range in the baby aisle in Countdown stores, or shop online.